CEO Summit

Cottingham & Butler’s first CEO Summit was coming up over the summer of 2025 and the event needed its own personal brand identity.

Team: Cottingham & Butler Design Team
Role: Graphic Designer

Project
Visual Identity System

Tools
Illustrator
Photoshop

Completion
Cottingham & Butler (2025)

The Challenge

Designing a Prestigious Experience

This isn’t your average event; C&B’s CEO Summit is unique, prestigious, and designed to bring business professionals together at a high-level. The C&B design team and I were each tasked to construct a visual identity rooted in timelessness, elegance, and luxury that created a prestigious experience for attendees while aligning with C&B’s current brand standards. The following was my take on developing the visual identity and this logo was utilized in the final output.

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